by Perseus Publishing (Author), Perseus Publishing (Author)
From The Art of War to Being Digital-the 100 books that have shaped management thinking and practice.
Given the urgency and immediacy of so many business problems and challenges, a solid grounding in the history and evolution of business thinking will help managers separate fad from fact and apply the cumulative wisdom of the writers whose ideas have demonstrated profound and lasting impact. From Sun Tzu's timeless Art of War to the inventors of modern management in the 1920s-'40s to the books that have the captured the New Economy Zeitgeist, The Best Business Books Ever illuminates the key ideas and contributions of the 100 books that should form the basis of any manager's, business student's, or entrepreneur's library. The Best Business Books Ever places both historical and contemporary works in context and draws fascinating parallels and points of connection between books from different places and times, all of which have contributed to our collective understanding and practice of the art of management.
Book Info
Guide provides a two-page digest of each work; featuring an introduction to the book's key contribution to management thought and practice, an introduction to the main themes, a detailed summary of the most important points, an overview of the immediate reaction to the book and its long-term significance, and bibliographic information for each title. Softcover.
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